Terms of Use | Ampliyo

Last Updated: March 24, 2026
Effective Date: March 24, 2026

1. Introduction and Acceptance

Welcome to Ampliyo. These Terms of Use ("Terms") constitute a legally binding agreement between you ("User," "you," or "your") and Ampliyo ("Ampliyo," "we," "us," or "our"). These Terms comprehensively govern your access to and use of the Ampliyo platform, including websites, APIs, SMS services, email services, applications, and all related services (collectively, the "Service").

By accessing or using the Service, you acknowledge that you have read, understood, and agree to be bound by these Terms. If you do not agree to these Terms, you must immediately discontinue use of the Service.

2. Eligibility

You must be at least 18 years of age and have the legal authority to bind the business entity you represent. By using the Service, you represent and warrant that you meet these requirements and that all information you provide is accurate, current, and complete.

3. Account Registration and Security

You are responsible for maintaining the confidentiality of your account credentials
You are solely responsible for all activities that occur under your account
You must notify us immediately of any unauthorized access to or use of your account
We reserve the right to suspend or terminate accounts that we reasonably believe have been compromised
Ampliyo is not liable for any loss or damage arising from your failure to maintain the security of your account credentials

4. User Consent and Data Collection Obligations

As a business user of Ampliyo, you are required to:

Obtain Explicit Consent: You must obtain explicit, informed, and documented consent from your customers before entering their personal information (including phone numbers, email addresses, and names) into Ampliyo
Maintain Consent Records: You must maintain records of consent that demonstrate each customer's agreement to receive communications through the Service
Comply with Applicable Laws: Consent must comply with all applicable data protection and anti-spam laws, including but not limited to Canada's Anti-Spam Legislation (CASL), the Personal Information Protection and Electronic Documents Act (PIPEDA), Alberta's Personal Information Protection Act (PIPA), the Telephone Consumer Protection Act (TCPA), CAN-SPAM Act, GDPR, CCPA, and any other applicable privacy regulations
Accurate Information: You must ensure that all customer information entered into Ampliyo is accurate and obtained through legitimate means

Ampliyo is not responsible for any penalties, fines, legal actions, or damages arising from your failure to obtain proper consent or your improper handling of customer data.

5. Acceptable Use Policy

You agree to use the Service only for lawful purposes and in accordance with these Terms. You agree NOT to:

Use the Service to send unsolicited, spam, or fraudulent messages
Upload or transmit any content that is unlawful, threatening, abusive, defamatory, obscene, or otherwise objectionable
Impersonate any person or entity, or falsely represent your affiliation with any person or entity
Attempt to gain unauthorized access to any part of the Service or any system or network connected to the Service
Use the Service to collect or harvest personal information of third parties without their consent
Interfere with or disrupt the integrity or performance of the Service
Use the Service to circumvent any applicable review platform's terms of service (e.g., incentivizing or fabricating reviews)
Reverse engineer, decompile, disassemble, or otherwise attempt to derive the source code of the Service
Resell, sublicense, or redistribute the Service without our written consent
Use the Service in any manner that could damage, disable, overburden, or impair the Service

Violation of this policy may result in immediate suspension or termination of your account without refund.

6. Transparency in Communication

You must clearly inform your customers that:

Their information will be used for sending communications via the Ampliyo platform
Ampliyo is a tool used by your business and does not initiate contact independently
They may opt out of receiving communications at any time

7. SMS and Email Compliance

You are solely responsible for ensuring compliance with all telecommunications and anti-spam regulations, including but not limited to:

CASL: Obtaining express or implied consent as required by Canada's Anti-Spam Legislation before sending commercial electronic messages
TCPA: Obtaining prior express written consent before sending marketing SMS messages to U.S. recipients
CAN-SPAM: Including accurate sender information, subject lines, and unsubscribe mechanisms in all commercial emails sent to U.S. recipients
PIPEDA / PIPA: Handling personal information in accordance with Canadian federal and provincial privacy legislation
Do Not Call Lists: Honoring applicable National Do Not Call Lists

You agree to indemnify and hold Ampliyo harmless from any claims, fines, penalties, or damages arising from your SMS or email communications sent through the Service.

8. Subscription, Billing, and Cancellation

8.1 Subscription Plans

Ampliyo offers Free and Premium subscription plans. Plan details, features, and pricing are available on our Pricing page. We reserve the right to modify pricing with 30 days' advance notice.

8.2 Billing

Premium subscriptions are billed monthly or annually, as selected during sign-up
All fees are non-refundable except as expressly stated in Section 8.4
You authorize us to charge your payment method on file for recurring subscription fees
Failure to pay may result in suspension or termination of your account

8.3 Plan Changes

You may upgrade or downgrade your plan at any time through your account settings. Downgrades take effect at the end of the current billing period. Upgrades take effect immediately with prorated charges.

8.4 Cancellation and Refund Policy

You may cancel your subscription at any time. Cancellation takes effect at the end of the current billing period
No refunds are provided for partial billing periods
No refunds are provided for unused SMS credits, email sends, or AI prompts
In the event of service unavailability exceeding 72 continuous hours due to Ampliyo's fault (excluding scheduled maintenance), you may request a prorated credit for the affected period

9. Service Availability

We strive to maintain 99.9% uptime but do not guarantee uninterrupted access. The Service may be temporarily unavailable due to:

Scheduled maintenance (we will provide advance notice when possible)
Circumstances beyond our reasonable control (force majeure events)
Emergency security patches or updates
Third-party service provider outages (e.g., SMS carriers, cloud infrastructure)

Ampliyo is not liable for any damages or losses resulting from temporary service interruptions.

10. Intellectual Property Rights

All intellectual property in the Service — including trademarks, service marks, logos, software, designs, and content — is owned by Ampliyo or its licensors
You may not copy, modify, distribute, sell, or lease any part of the Service without our written consent
You retain ownership of all content and data you submit through the Service
You grant Ampliyo a limited, non-exclusive license to use, process, and display your content solely to provide the Service

11. AI-Generated Content

Ampliyo uses artificial intelligence (powered by third-party AI providers) to generate marketing copy, review request messages, and campaign content. Regarding AI-generated content:

AI-generated content is provided as suggestions and drafts only
You are solely responsible for reviewing, editing, and approving all AI-generated content before it is sent to your customers
Ampliyo does not guarantee the accuracy, appropriateness, or effectiveness of AI-generated content
We do not share your customer personal data with AI providers — only business information and campaign goals are used for content generation
You must ensure that all AI-generated content complies with applicable laws, industry regulations, and your own business standards before use

12. Disclaimer of Warranties

THE SERVICE IS PROVIDED "AS IS" AND "AS AVAILABLE" WITHOUT WARRANTIES OF ANY KIND, EITHER EXPRESS OR IMPLIED. Ampliyo expressly disclaims all warranties, including but not limited to:

Warranties of merchantability, fitness for a particular purpose, and non-infringement
Warranties regarding the accuracy, reliability, completeness, or timeliness of any information obtained through the Service
Warranties that the Service will be uninterrupted, error-free, secure, or free of viruses or other harmful components
Warranties regarding the results that may be obtained from the use of the Service, including but not limited to the number of reviews generated, revenue increases, or customer retention improvements

All ROI projections, case study results, and growth estimates presented on our website are based on industry averages and reported customer experiences. They are not guarantees of specific results. Individual results vary based on industry, location, customer base, and consistency of use.

13. Limitation of Liability

TO THE MAXIMUM EXTENT PERMITTED BY LAW:

13.1 Maximum Liability Cap

AMPLIYO'S TOTAL CUMULATIVE LIABILITY TO YOU FOR ALL CLAIMS ARISING OUT OF OR RELATING TO THESE TERMS OR THE SERVICE SHALL NOT EXCEED THE AMOUNT YOU PAID TO AMPLIYO IN THE ONE (1) MONTH IMMEDIATELY PRECEDING THE EVENT GIVING RISE TO THE CLAIM. If you are on the Free plan, Ampliyo's maximum liability shall not exceed ten dollars ($10.00 USD).

13.2 Exclusion of Consequential Damages

IN NO EVENT SHALL AMPLIYO BE LIABLE FOR ANY:

Indirect, incidental, special, consequential, or punitive damages
Loss of profits, revenue, business opportunities, goodwill, or anticipated savings
Loss of data or data breach (except as required by applicable data breach notification laws)
Business interruption or downtime costs
Damages resulting from third-party claims against you
Damages resulting from unauthorized access to your account due to your failure to protect your credentials
Damages resulting from the acts or omissions of third-party service providers (e.g., SMS carriers, payment processors, cloud providers)

13.3 Circumstances Giving Rise to Liability Claims

These limitations apply regardless of the theory of liability (contract, tort, negligence, strict liability, or otherwise), even if Ampliyo has been advised of the possibility of such damages. The following scenarios are specifically covered:

Service Outages: Temporary or prolonged unavailability of the platform
SMS/Email Delivery Failures: Failure of messages to reach intended recipients due to carrier issues, invalid numbers, or spam filtering
Review Platform Changes: Changes to third-party review platforms (Google, Yelp, etc.) that affect the functionality of the Service
AI Content Issues: Errors, inaccuracies, or inappropriate content generated by AI features
Data Loss: Loss of customer data due to system failures, except where caused by our gross negligence
Integration Failures: Failures in third-party integrations (Stripe, Twilio, OpenAI, etc.)
Regulatory Actions: Fines or penalties imposed on you for SMS/email compliance violations

14. Indemnification

You agree to defend, indemnify, and hold harmless Ampliyo, its officers, directors, employees, agents, and affiliates from and against all claims, liabilities, damages, judgments, awards, losses, costs, expenses, and fees (including reasonable attorneys' fees) arising out of or relating to:

Your use of the Service
Your violation of these Terms
Your violation of any law, regulation, or third-party right
SMS or email messages sent through your account
Content you submit, post, or transmit through the Service
Your failure to obtain proper consent from your customers
Any claim by a third party related to your use of the Service

15. Termination

15.1 Termination by You

You may terminate your account at any time by canceling your subscription through your account settings or by contacting us at support@ampliyo.com.

15.2 Termination by Ampliyo

We reserve the right to suspend or terminate your access to the Service immediately, without prior notice, if:

You violate these Terms or our Acceptable Use Policy
Your account is used for fraudulent, illegal, or harmful activities
You fail to pay subscription fees when due
We are required to do so by law or regulation
We believe your use poses a security risk to our platform or other users

15.3 Effects of Termination

Upon termination, your right to access the Service ceases immediately
We will retain and delete your data in accordance with our Privacy Policy
Sections relating to intellectual property, limitation of liability, indemnification, and governing law survive termination
No refunds will be issued for the remaining portion of any pre-paid subscription period

16. Changes to the Service

Ampliyo reserves the right to modify, suspend, or discontinue any feature or aspect of the Service at any time, with or without notice. We are not liable to you or any third party for any modification, suspension, or discontinuation of the Service.

17. Modifications to Terms

We reserve the right to modify these Terms at any time. Material changes will be communicated via:

A notice posted on the Service
Email notification to the address on file
Updating the "Last Updated" date at the top of these Terms

Continued use of the Service after the effective date of changes constitutes acceptance of the modified Terms. If you do not agree with the changes, you must discontinue use of the Service.

18. Governing Law and Jurisdiction

These Terms are governed by and construed in accordance with the laws of the Province of Alberta and the federal laws of Canada applicable therein, without regard to conflict of law provisions. Any legal action or proceeding relating to these Terms shall be brought exclusively in the courts of competent jurisdiction located in Alberta, Canada, and you consent to the personal jurisdiction of such courts.

19. Dispute Resolution

Before initiating any formal legal action, you agree to first attempt to resolve any dispute with Ampliyo informally by contacting us at support@ampliyo.com. If the dispute cannot be resolved within 30 days, either party may proceed with formal resolution through the courts as specified in Section 18.

20. Force Majeure

Ampliyo shall not be liable for any failure or delay in performing its obligations under these Terms to the extent such failure or delay results from circumstances beyond our reasonable control, including but not limited to: natural disasters, acts of government, pandemics, internet or telecommunications failures, power outages, cyberattacks, or third-party service provider failures.

21. Severability

If any provision of these Terms is held to be invalid, illegal, or unenforceable by a court of competent jurisdiction, the remaining provisions shall continue in full force and effect. The invalid provision shall be modified to the minimum extent necessary to make it valid and enforceable.

22. No Waiver

No failure or delay by Ampliyo in exercising any right or remedy under these Terms shall constitute a waiver of that right or remedy. A waiver of any default shall not constitute a waiver of any subsequent default.

23. Relationship of the Parties

Nothing in these Terms creates any agency, partnership, joint venture, employment, or franchise relationship between you and Ampliyo. You may not make any representation or commitment on behalf of Ampliyo.

24. Entire Agreement

These Terms, together with our Privacy Policy and any other policies referenced herein, constitute the entire agreement between you and Ampliyo regarding the Service, superseding any prior or contemporaneous agreements, communications, and proposals, whether oral or written.

25. User Content and Feedback

You retain ownership of content you submit through the Service. However, by submitting feedback, ideas, or suggestions to Ampliyo, you grant us a non-exclusive, royalty-free, perpetual, irrevocable license to use, modify, and incorporate such feedback into the Service without any obligation to compensate you.

26. Third-Party Services

The Service integrates with and relies upon third-party services (e.g., Google, Yelp, Twilio, Stripe, OpenAI). We are not responsible for the availability, accuracy, or practices of these third-party services. Your use of such services is subject to their respective terms and policies.

27. Export Compliance

You agree to comply with all applicable export and import control laws and regulations. You may not use the Service in any country or region subject to comprehensive trade sanctions or embargoes.

28. Contact Us

For any questions about these Terms of Use, please contact us at:

Ampliyo
Email: support@ampliyo.com
Alberta, Canada